What says “sunny, bucolic, inexperienced and serene” greater than the Treatment? Properly, presumably a lot of issues, given the darkish and anxious undertones to a lot of the British band’s music. However the group will probably be coming to southern California in essentially the most peaceable large-scale setting doable: the picturesque, tree-filled, golf-course grounds exterior the Rose Bowl, the place Goldenvoice’s Arroyo Seco Weekend discovered nice favor with festival-goers the final two summers.
The Treatment will each headline and curate the Pasadena Daydream Competition, being held at Brookside on the Rose Bowl on Labor Day weekend. It’ll be within the Arroyo Seco, but it surely received’t contain a full weekend: The competition goes down in a single day on Saturday, August 31, with tickets happening sale Monday at midday PT.
Becoming a member of the group on a number of levels are such suitable acts because the Pixies, Deftones, Mogwai and Throwing Muses. The invoice is rounded out by the Pleasure Formidable, Chelsea Wolfe, the Twilight Unhappy, Emma Ruth Rundle and Kaelan Mikla.
Taking part in an enormous venue within the Los Angeles space is nothing new for the Treatment. They headlined Dodger Stadium all the best way again in 1989 — and guess who headlined that present? You guessed (or fondly remembered) it: the Pixies.
The Treatment are selecting to make their large peaceable outside landing in Pasadena this yr after having made a 40th anniversary look at Hyde Park in London final summer season. Stated frontman Robert Smith in an announcement: “Hyde Park was a wonderful expertise, the entire day was actually magical, and we needed to create one thing with an analogous celebratory vibe for this summer season.”
The band involves Pasadena with an honor it didn’t have going into Hyde Park: a current induction into the Rock and Roll Corridor of Fame.
Normal admission costs are $150 plus charges, with VIP passes (which presumably permit entry to a shadier, fenced-off space to the aspect of the principle stage) going for $300.
The adult-oriented Arroyo Seco Weekend proved extremely common in 2017 and 2018, however because the doable on-sale dates for a June 2019 reprise of that competition got here and went, observers have puzzled if ASW fell off Goldenvoice’s agenda for the yr or was merely being pushed again into the autumn (particularly given the oppressive warmth on the inaugural fest two years in the past). It will seem as if the Treatment’s Daydream Competition is popping up as a alternative for Arroyo Seco this yr — particularly contemplating the restricted variety of days town of Pasadena permits any large-scale occasions at or across the Rose Bowl annually. Goldenvoice declined remark when requested whether or not ASW would possibly nonetheless be on the books for this yr or not.